My Kid’s Dentist
Campaigns for Pediatric Dental Offices
My Kid’s Dentist is a pediatric dental practice owned by Pacific Dental Services and I had the opportunity to develop several marketing campaigns for them. The campaigns at the end and beginning of the year were the biggest campaigns I worked on. The goal of these campaigns was to remind busy parents, especially mothers, of their children’s dental benefits and urge them to make an appointment for check-ups or necessary treatments. I created cute tooth characters to get the attention of mothers with young children and designed marketing collateral with fun kids’ activities such as coloring pages, mazes and Valentine’s cards.
What I did
- Campaign Concept
- Character Design
- Print Collateral
- Digital Collateral
- Window Slicks